The new "MIAMI STORY" collection features multiple shades of blue (of course) and was inspired by Nipsey's relationship with Coogi connoisseur, Groovey Lew

Dubbed the "Ebony and Ivory" RS-Dreamer, the silhouette sports and black and white colorway and boasts Puma's innovative RS technology and "RS Foam" to make running up and down the court as comfy as can be.

The Marathon Continues. After suffering one of the biggest setbacks of her life, Lauren London pushed on. In her own way, with her guiding light being there for every step. PUMA considers London family and with that, she’s joined forces with the brand to create Forever Stronger, an impactful capsule of clothing with an important message of […]

Another one of Nipsey Hussle’s projects is coming to life even after his untimely passing. The designs he curated for PUMA have finally been disclosed. As spotted on Hypebeast the late great’s capsule with the sportswear brand has been formally announced. Included in the collection are track suits, work wear, and themed t-shirts. The drop incorporates […]

Puma basketball isn’t slowing down with big news. Not long after multiple NBA Draft prospects such as Deandre Ayton and Marvin Bagley III announced they were joining the brand as the first basketball signees since Vince Carter left in 1999, they just announced their President of Basketball Operations — Jay-Z! According to Complex, Hov will […]

Rihanna‘s footwear has become one of the hottest must have accessories for fashionista’s today — so much so that even Forever 21 allegedly couldn’t resist jacking her swag. According to the Fashion Law, Puma filed a lawsuit against Forever 21 in Los Angeles last week, alleging that the fast fashion retailer infringed on patents, trade […]


Mariah takes working out to a new level, causing Rihanna to have a stan moment.

Toronto's "Starboy" will be representing the brand as their latest global grand ambassador and creative collaborator.


The reality star poses for her second Puma campaign in throwback New York City fashion.

Anytime the family shares a video on social media, ten times out of ten, it's pretty epic. That was the case again when Ms. Badu posted a Facebook clip of herself singing Frank Sinatra’s famous tune “High Hopes."