Craig Mack, the former Bad Boy emcee who scored one of the label’s early hits with “Flava In Ya Ear” has passed away from heart failure. He was 47 years old.
The news was first reported by DJ Scratch who wrote of the late rapper on Instagram, “He just reached out a couple of weeks ago for me to speak on his documentary about his life. Because Craig was my rodie on tour. He would set up & break down my turntables every night on tour. Rest In Peace Lil Bro.”
Since the news of Mack’s passing, more than a few have offered their condolences.
Mack was Bad Boy’s first album artist, releasing Project: Funk Da World a week after The Notorious B.I.G.’s Ready To Die. Through the BIG MACK campaign Bad Boy had created, Mack’s “Flava In Ya Ear” and “Get Down” had become signature staples of his with the former turning into not only the quintessential lead single but also the birthplace of the Bad Boy remix.
Mack had recently been living in a commune in South Carolina as of last year. He was part of a segment in Sean “Diddy” Combs’ “Can’t Stop Won’t Stop” documentary where the Bad Boy impresario spent time attempting to recruit Mack for a full Bad Boy reunion.