Venus Williams is getting together with 3 Ball Entertainment, the team that produces Bar Rescue, and taking part in a new series called Deals in Heels.
The new show will focus on female entrepreneurs who are trying for their start-up ideas to be selected. Each episode will have five women followed and showing them pitching their ideas to a panel and each trying to make it to the end.
The tennis icon said, “As an advocate for gender and pay equality, I’m thrilled to be working with 3 Ball Entertainment on this project that fosters and supports trailblazing women who are actively pursuing their professional aspirations.”
In an interview with Deadline, 3 Ball Executive VP, Programming and Development DJ Nurre said, “From sports an fashion to publishing and social activism, there is not an area Venus Williams hasn’t conquered. Teaming with the mega-successful Staness Jonekos and Deborah Perry Piscone, we’re confident these women can deliver both a powerful prepective and a tangible results, helping to empower and inspire a new wave of entrepreneurs.”
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