What exactly gets Marshawn Lynch to transform into Beast Mode? It might just be a drink from Starbucks.
The Seattle Seahawks running back has teamed up with the coffee-juggernaut to introduce his own drink, aptly named the Beast Mode Frappuccino. It’s described as a double mocha Frappuccino with a hint of mint and cream and just enough protein powder to unleash your inner Beast Mode. Marshawn took the opportunity pretty seriously, as he even donned a green apron in the test lab while at the company’s Seattle headquarters to test some odd recipes.
But it wasn’t until he tasted a double chocolate Frappuccino with protein powder and raspberry drizzle that he finally realized he was onto something. “I’d drink this before a workout,” Lynch said. “You could get your buff on with this.”
What’s bigger than Lynch developing his own unique Frappuccino is where a portion of the revenue will go. His goal is to empower the inner-city youth in his hometown of Oakland, California, as well as the rest of the U.S. Lynch started his Fam 1st Foundation in 2011 with Buffalo Bills quarterback Joshua Johnson to help teach underprivileged youth the value of education, literacy, and self-esteem. According to Starbs:
For every Beast Mode™ Frappuccino® blended beverage sold throughout the football season in Washington and Oakland, Starbucks will donate 24 cents – which coincides with Lynch’s number – to the Fam 1st Family Foundation, up to $100,000. Starbucks will kick off the new collaboration and beverage with a minimum $24,000 contribution to the foundation.
It looks like Marshawn found a pretty sweet (and caffeine-filled) way to give back to his community.
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